Division 03 — Coaching
Run the Operation.
The Execution Program. Pressure systems, leadership cadence, and 1-on-1 founder work that makes the install hold under load. Disciplined, tactical, supportive — the standard only works if the cadence holds.
Execution tiers
Choose your level of pressure.
Every founder enters somewhere. Most stack tiers as the operating standard takes hold and the cadence locks in.
TIER 01
The Shield
Free
Free community. Doctrine, conversations, and the operating standard — in public.
- Access to Jacob's content and teachings
- Initial community conversations and engagement
- Exposure to the Sales Boss philosophy and standards
- A taste of the operator culture
TIER 02
RECOMMENDEDSales Boss Coaching
$297/mo $197/mo
Founders price — first 100 members
The room where the install happens — weekly cadence, accountability, and the Daily Hit List.
- Weekly group coaching calls with Jacob
- The Daily Hit List — pursuit cadence + accountability threads
- Five Fronts monthly assessment
- Member wins board (recognition & shoutouts)
- Resource library (frameworks, PDFs, playbooks, tools)
- Direct peer-to-peer accountability
- Deeper access to Jacob's teachings and community culture
TIER 03
Elite Coaching
$3,000/mo
Limited to 5 operators · Application only
Weekly 1:1 with Jacob. The smallest room. Application only.
- Everything in Sales Boss Coaching
- Weekly one-on-one sessions with Jacob
- Direct access channel between sessions
- Limited to 5 active operators at a time
- Quarterly in-person mastermind or retreat
What we coach
The Five Fronts.
Coaching installs the operating standard across every front — because the business is downstream of the person.
FRONT · 01
Faith
The foundation of decision-making. Clarity of conviction under pressure.
FRONT · 02
Family
Protecting and prioritizing what matters most while scaling the operation.
FRONT · 03
Fitness
Physical discipline that fuels mental endurance and consistent performance.
FRONT · 04
Freedom
Building the business to serve your life, not consume it.
FRONT · 05
Fortitude
The resilience to hold the standard when fatigue sets in and excuses show up.
Tier 03 — Application Only · 5 Spots
Apply for Elite Coaching.
$3,000/mo. Weekly 1:1 with Jacob. Limited to 5 active operators. Tell us where you are, what's in your way, and why now. We review every application personally.
05 — Enter the ecosystem
Run with the Operator Network.
The Sales Boss ecosystem is built for operators — not audiences. Whether you're learning the doctrine, installing the infrastructure, or running the cadence, this is where serious founders go to build.
Structure creates relief · Discipline outscales hustle · Pressure tests everything